The Fashion Business Manual

An Illustrated Guide to Building a Fashion Brand

Fashionary, 2018


The Fashion Business Manual is the world’s first visual manual for fashion business. It covers business topics including branding, production, marketing and retailing in an easy to read, visual format. Unlike traditional business books which emphasize philosophy and theory, this book focuses on the practical business skill set needed to survive in the fashion world.

Artikelnummer: 16152 Categorie:

ISBN: 9789887710974

216 pagina's, geïllustreerd, 17 × 25 cm, hardcover, Engels