Louis Vuitton. The Birth of Modern Luxury

Paul-Gérard Pasols

Abrams, New York, 2005, Updated Reprint 2012

115,00

out of stock reprinting no date

Written with full access to the company’s archives, the book itself demonstrates Louis Vuitton’s passion for fine design in a stunning array of archival art, historical images, product designs and sketches, and cutting-edge advertising. Author Paul-Gérard Pasols, longtime consultant to Louis Vuitton, explores the company’s tradition of quality and innovation in the context of sweeping changes in society, art, culture, fashion, and, above all, travel. Examining the life of the company’s first three leaders—founder Louis (who invented the modern trunk), his son Georges, and his grandson Gaston—the text focuses on the firm’s development under their guidance. It also discusses Vuitton’s explosive growth toward the end of the 20th century, including the 1987 merger with Moët-Hennessy that made it part of LVMH, the world’s largest luxury goods company, and spurred the expansion of its stores to more than 300 locations in 50 countries.

Artikelnummer: 138 Categorie:

ISBN: 9781419705564

540 pages, 640 colour illustrations, 24,1 × 31 cm, Harcover, English